UK #Travel Industry Takes a Trip to Mobile Social...

November 11 2014 , Written by Ola Fagbohun Published on #Travel

UK #Travel Industry Takes a Trip to Mobile Social http://t.co/TXKOd3N8YD via @eMarketer
Ola Fagbohun (@DiverseTraveler)November 11, 2014

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UK Travel Industry Takes a Trip to Mobile Social - eMarketer

In the UK's leisure, travel and tourism industry, a slight majority-55%-of social media ad spending is apportioned to the desktop platform. However, as social network users in the country increasingly head to mobile, so ad spend looks set to head in the same direction.

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