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The aim of marketing
The aim of marketing is to know and understand the customer so well the product or service fits him and sells itself. / Peter Drucker
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Advertising people w
Advertising people who ignore research are as dangerous as generals who ignore decodes of enemy signals. / David Ogilvy
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Research is formaliz
Research is formalized curiosity. It is poking and prying with a purpose. / Zora Neale Hurston
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If you wait for cust
If you wait for customers to tell you that you need to do something, you're too late. Good business leaders should be half a step ahead of what customers want, i.e. they don't actually quite know they want it. That's what innovation's about. With Plan...
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No matter how much y
No matter how much your rent or mortgage is, no matter where you live or how many people live with you, one thing's probably certain: You don't have as much space as you want. Here are 12 ways to carve out more room in your home when there isn't much...
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Love her approach to life ...
Love her approach to life ... Every year, I pick out a focus word. A word that governs various aspects of my life that year in lieu of resolutions. My previous words have been focus (2009), discipline (2010), growth (2011), nurture (2012), and surrender...
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#ReadingNow
#ReadingNow Hollywood, take note -- for this is the way to deal with haters. The Internet seems to bring out the worst in people, and Sunday night (Jan. 12) "American Horror Story" star Gabourey Sidibe found herself the undeserved target of cruel comments...
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Paint your keys with
Paint your keys with nail polish to easily distinguish the sets. | Paint your keys with nail polish to easily distinguish the sets.
